1) I plan on reading my customers the "idea napkin" that I created, which is a rough draft of the business concept. I then asked them their thoughts on the business layout and asked them the price they would be willing to pay for the product.
2) See below for 5 interviews.
3) I learned to not be shy during the interviews and to ask random kids who live on my dorm because they are the target market for our product. I also did more than 5 interviews and talked to one lady at the YMCA who wanted to use this product for water aerobics which would add a whole other dynamic and target market to the product. What surprised me the most was how much people were willing to pay for this product. What I expect to change as an outcome of these interviews is a more defined target market, because now I am actually interviewing people who are within the target market, not just random people on the streets.
INTERVIEWS:
Hey Max,
ReplyDeleteI think it's smart you took the approach of reading your idea napkin to your customers, it seems like you received productive responses. I also changed my interviewing technique, and instead of reading from my idea napkin and asking questions, I showed customers in my target market a picture and asked them that way. I found that receiving feedback that way was at this point more productive for me. Here is a link to my interviews part 3- http://daniellesteinent3003.blogspot.com/2016/02/customer-interviews-no-3.html
Hi Max,
ReplyDeleteWell you really seem to be onto something here. It’s a really great idea and could be used in so many different ways. Like the YMCA employee pointed out she would use the product for water aerobics. It would be nice to have that layer of protection surrounding your feet in those circumstances you have mentioned without having to lug around sandals.
Max, the idea of having a spray on shower shoe is something that could be a big hit in the college age market. I think you would also have a big market in the sports industry as well. After games, especially at the professional level, athletes take a shower and I can assure you many of them would use a product this is simple and easy like the product you have come up with. You got a lot of positive feedback in your interviews and I think using your idea napkin to explain your product was a great idea! It would be cool to see all the different uses this product could potentially have. Great job! You can check out my blog here: http://buschuf.blogspot.com/
ReplyDeleteHello Max, I think your idea has serious potential. Its been shown that our generation (millennials) is actually more health conscious than the previous generations. With that in mind, it can be safe to assume that gym membership could increase (this is just speculation). If this is true, then surely your product will have a tremendous hit. Good luck!
ReplyDeleteOh and check my blog out at
ReplyDeletehttp://blazingllamas.blogspot.com/2016/02/interviewing-customers-no3.html