Elevator Pitch No. 4

ELEVATOR PITCH NO. 4 CLEANLINE

1) The pitch. Same as last time, 1-minute long. No Web cams. No sitting. Be dynamic! Upload the video to YouTube (as you do with all of your videos) and post the link.

2) A reflection on the feedback you received from your last pitch. Describe what stood out to you as important, what feedback surprised you the most, what feedback you think was outright wrong or silly.

I was very surprised that I received overwhelmingly positive feedback. The one criticism I did have, though, was the fact that getting this blend approved by the FDA for potential hazards that could arise in the showering areas. This is an extremely important part of the entrepreneurial process for me. I want to make sure that I am providing the best product possible for my customers. There will be no shortcuts or loose ends, I will dedicate myself to creating a valuable and lasting product. It would be expensive, but it is something that we are currently working on and is a goal of ours to get better and cut the costs down. Also, there was criticism about having to mass produce this product. And to my disagreement with the person, I believe that this product would be extremely cost-effective and we could have great margins and would make a killing with maybe outsourcing.

3) What did you change, based on the feedback? 

I was more dynamic during my elevator pitch. I tried to not act like I was reciting a screenplay, but to be more open about my pitch. I received feedback that my cadence was smooth and that I was passionate about the product so I tried to emulate what I did in the first two elevator pitches and to keep the enthusiasm at a high level. I talked more about the logistics of getting the substance ran through multiple tests to evaluate cleanliness which would indeed cost a lot more money than expected. But overall, I think that the fourth elevator pitch was the most sound of the four.